HSBC India ropes in Virat Kohli as their brand influencer

HSBC India ropes in Virat Kohli as their brand influencer

Former Indian men’s cricket team captain, Virat Kohli has been appointed as the brand influencer of HSBC India. HSBC India is also set to launch a multimedia campaign featuring Kohli, aimed at re-establishing the value proposition of banking with the company.

Virat Kohli will help to amplify HSBC’s purpose of opening up a world of opportunity as it strives to support the ambitions of an aspirational India going global.

HSBC India CEO: Hitendra Dave