India’s G-20 Presidency has made a significant mark by establishing a new Guinness World record for the largest display of Lambani items. This extraordinary achievement took place during the 3rd G20 Culture Working Group (CWG) meeting, which was aptly titled “Threads of Unity” and held in Hampi, Kolkata. The event showcased a remarkable collection of 1,755 Lambani art pieces, highlighting the rich heritage and craftsmanship of India.
Lambani art, also known as Banjara embroidery, is an intricate form of embroidery practiced by the Lambani community. It features vibrant threads, exquisite mirror work, and a diverse array of geometric patterns. The Lambani artisans skillfully stitch together discarded fabric pieces, creating stunning textile artworks. This centuries-old craft serves as a vital source of livelihood for the Lambani community and contributes to the preservation of their cultural traditions.
The Sandur Lambani Embroidery, a distinct style of Lambani art, was recognized with a Geographical Indication (GI) tag in 2010, further acknowledging its unique cultural significance. This embroidery technique involves a meticulous process that begins with gathering essential tools such as threads, needles, fabric, and accessories. Artisans then carefully select patterns, stitches, and color combinations to bring their designs to life. The addition of beads and mirrors adds an extra touch of elegance. Finally, the finished piece is ironed to achieve the desired look.
By showcasing the largest collection of Lambani art, India’s G-20 Presidency aims to achieve several important objectives. First and foremost, it seeks to empower the Lambani community, contributing to their economic well-being and fostering their cultural identity. Additionally, the promotion and preservation of Lambani art align with the constitutional provisions for preserving India’s diverse cultural heritage. Moreover, this art form promotes sustainable practices through the principles of recycling and reusing materials, thus enhancing the region’s biodiversity.
To further support the Lambani artisans and promote the growth of this traditional art form, various measures can be taken. Organizing exhibitions to generate interest among the public, providing financial support to the artisans, and establishing formal courses to learn Lambani art are essential steps. The Geographical Indication (GI) tag associated with Sandur Lambani Embroidery can create a unique selling proposition, enhancing its market appeal. Increased awareness about indigenous textiles and fashion can boost the demand for Lambani art, while strategic promotion and brand engagement efforts can revive and rejuvenate this art form.
The Lambani community, also known as the Banjara community, has a rich cultural heritage associated with trading and nomadic traditions. They are known by different names in various states, such as Lambada or Lambadi in Andhra Pradesh, Lambani in Karnataka, and Banjara or Gwar or Gwariya in Rajasthan. Their language is known as “Gorboli” or “Gor mati boli” or “Brinjari.”
In conclusion, the record-breaking display of Lambani art during India’s G-20 Presidency highlights the country’s commitment to preserving cultural traditions, empowering communities, and showcasing the depth of India’s rich artistic heritage.